Something else to keep in mind about encryption technology for data protection is that it helps increase the integrity of the information alone. Indeed, encryption alone does not guarantee this, but it’s something you can and should use as part of an overall strategy. If you trust the data, it’s easier to use confidently to make business decisions.
Statistics show that poor data quality is a primary reason why 40% of all business initiatives fail to achieve their targeted benefits. High-quality information can help you learn more about your customers, track trends and otherwise find out things you might otherwise miss. Companies often deploy techniques like data cleansing to improve quality, and that’s a good start.
Data encryption could help ensure that only authorized parties access a firm’s information for analysis. It also decreases the likelihood of a hacker successfully tampering with data, and those actions going unnoticed.