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2. Advantages

Low cost

Marketing and advertising cost is one of the biggest financial burdens that businesses have to bear. While big businesses may not have so much trouble doling out millions for marketing and advertisement, for small businesses, this may be impossible or an unbearable nightmare. Marketing via digital platforms offers a more affordable alternative to the traditional method. They create as much impact yet costing way less.

With just a few bucks you can subscribe to an email marketing provider and send transactional or direct emails to thousands of customers on your mailing list.

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